Where can I buy authentic chocolate from Perugia?


Perugia is known worldwide for its chocolate, particularly for the “Baci Perugina” chocolates, which means “kisses” in Italian. These delicious treats are made of gianduja, a blend of chocolate and hazelnut, topped with a whole hazelnut and covered in dark chocolate.

  • Casa del Cioccolato Perugina: This is the factory where Baci Perugina chocolates are made. Here, you can not only purchase these famous chocolates but also learn about their history and how they are made. The factory offers guided tours that include a visit to the “Baci School”, where you can try your hand at making your own Baci chocolates under the guidance of a master chocolatier.

  • Pasticceria Sandri: This historic pastry shop in the center of Perugia has been serving delicious sweets since 1860. While they are famous for their pastries and cakes, they also sell a variety of locally made chocolates. Their selection includes both traditional chocolates and more innovative flavors.

  • Cioccolateria Augusta Perusia: This small chocolate shop is another excellent place to find authentic Perugian chocolate. They produce their chocolates by hand using traditional methods and high-quality ingredients. Their selection includes a variety of pralines, bars, and other chocolate treats.

  • Etruscan Chocohotel: This is a chocolate-themed hotel in Perugia that also boasts a chocolate boutique. Here, you can find a variety of chocolates from local producers, including Baci Perugina and other artisan chocolates.

  • Costruttori di Dolcezze: This modern pastry shop offers a variety of sweets, including a selection of handmade chocolates. They use high-quality, locally sourced ingredients and traditional methods to produce their chocolates.

  • Eurochocolate: This is not a shop but an annual chocolate festival that takes place in Perugia every October. If you’re visiting during this time, you’ll find a plethora of stalls selling all kinds of chocolate, from traditional Baci Perugina to innovative chocolate creations.

Remember, when purchasing chocolate, look for products that use high-quality ingredients and avoid those that use excessive amounts of sugar or artificial flavors. Authentic Perugian chocolate should have a rich, intense flavor and a smooth texture. Enjoy exploring the sweet side of Perugia!